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Wire Transfer Payments for AdSense publishers in India

According to the payment address provided by Google AdSense publishers, there are four payment options available for their AdSense earnings and these payment methods are i) Checks, ii) Electronic Funds Transfer (EFT), iii) EFT via Single Euro Payments Area (SEPA), iv) Wire Transfer and v) Western Union Quick Cash. However, to select a form of payment, your earnings must have reached the payment method selection threshold.

Previously, only Cheque (issued by Citibank) payment method was available to those publishers who receive payments at a payment address in India. The checks were mailed via the local courier service Blue Dart which takes 15-20 days to delivers cheque from the date of issue of payments.

Therefore, Indian AdSense publishers were eagerly waiting for the new payments system for their AdSense earnings and get rid of cheque payment system which takes several weeks to get clear and paid. But, now AdSense publishers in India will get their AdSense earnings directly into their bank account. This is because the Google AdSense Team has announced officially to replace cheque payments with U.S. Dollar international wire transfers. A wire transfer is a method of electronic funds transfer that means you will receive funds directly into your bank account.

In other words, Google India finally added the Electronic Funds Transfer (EFT) payment option for Indian AdSense Publishers so that they don’t have to wait for 3 to 5 weeks for their AdSense earnings Citibank cheques to reach and further wait for a week to get that cheque cleared.

This form of AdSense payment has been added since August 2014. The wire transfer option was initially available as an invitation mode for Indian publishers and they could choose this method for the month of August, 2014 scheduled payment for their AdSense earnings.

Now, you may go for this new payment system for any month and receive all your AdSense earnings directly into bank account just within 24 hours. Accordingly, Indian AdSense Publishers may opt-in to receive their AdSense income directly into their bank account automatically, within 2-3 business days.

However, if you haven’t received your payment within 5 business days from the date of issue of payment, please contact your bank for more details. See the screenshot for proof of my AdSense earnings payment issued date.





If you have not opted for wire transfer payment system then, you must have to apply a “self-hold” to your payments settings prior to Thursday, 16 June, 2016 06:00 A.M. IST to be eligible for June 2016 EFT payment cycle.

The normal payment date in new system starts at approximately midnight (IST) on the 21st of each month and transactions usually clear in 3-4 business days.

That means after successful upgrading your AdSense account for EFT payment system, Google will send your AdSense earnings on 21st of each month provided your earnings reached threshold limit of $100.

How to Upgrade AdSense Account for EFT Payment

To avail Wire Transfer (Eelectronic Funds Transfer) payment option, you have to follow these steps:

Step-1 (Login):
Login to your Google AdSense account.

Step-2 (Payment Settings):
Click gear icon appears in the top right corner and then select Payments from the drop-down list. Now, click Payment settings from on the left sidebar menu.

Step-4 (Self-hold Earnings):
You will see Self-hold option in the last, just click on edit self-hold and select the check box that says Hold payments and finally apply it.


As long as the self-hold is present on your account, Google AdSense India will upgrade your account to EFT payments system within a few days (the next 24 hours or so) of setting this hold. Thus, applying a self-hold now will mean that you will not receive any cheque payments in future rather your earnings will be credited directly into your bank account through EFT mode.

Step-5 (Account Upgraded):
When your AdSense account will be upgraded to EFT (New) payment system for AdSense earning payme

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